Look No Further for Your Trusted Marketing Advisor
Valuable, Long-Term Relationships
We work collaboratively with business leaders to define and drive toward business and marketing goals. Along the way, we consistently ask all of our clients to tell us what they think of our services and how we can add value to the client-consultant relationship.
Genuine Interest in Your Success
We take the time to get to know each client personally. Advisors are more than a sounding board for marketing ideas, more than brand and website critics. We want to understand your passion, your purpose for working long hours, as well as your vision for elevating both your business and life.
Experience-Forged Thought Leadership
Small Biz CMO applies best-in-class strategic thinking in the realms of branding, digital marketing, consumer and buyer behavior, product development, service design, and customer intelligence to support the creativity and innovativeness of our expansive marketing vendor network.
Client Interests Always Come First
Small Biz CMO understands there are times when a client is best served by delaying or changing direction. We help clients evaluate the impact of these decisions by prioritizing goals and helping clients understand the real costs. No matter what, the client’s interest is always top priority.
Reliable Growth Partners for Your Business
Our consultants do what they commit to doing. If we can’t get something done on the desired timeline, we’ll say so. If an idea requires additional expertise for implementation, you get to be part of that decision. Small Biz CMO delivers on our promises – even the small ones.
Always Current on Marketing Theory and Practice
We study and develop emerging marketing theories. Our consultants proactively learn how to best apply new marketing tools. We attend workshops and webinars on everything from marketing leadership to analytics. We stay current so we can provide the best advice possible.
Our Practice Areas
Strategic Marketing Planning
Small Biz CMO will develop actionable plans for achieving your vision of growth via our collaborative consulting approach. Get ready for thought leadership perfectly blended with analytics and creativity.
Marketing Advisement
Meet with Small Biz CMO to generate and test marketing ideas, develop marketing systems, allocate marketing budgets, stay accountable to marketing plans, and dynamically refine tactics based on marketing performance.
Management & Leadership
Small Biz CMO will plan and coordinate your marketing projects with our best-in-class marketing network, get the job done right and inject with the strategic marketing perspective you need in your business.
We look forward to advancing your marketing strategy.
Reach out to meet your Small Biz CMO.
Thanks for your interest in our services. Please reach out to explore how we can help your company grow.
-Ray Benedicktus, Ph.D. MBA
Founder, Marketing Consultant
Strategically planned growth is more sustainable because it is done with purpose by people that understand why and how growth is happening and those that can continue to influence success.
We are professional, logical, creative people, but we are also friendly, understanding and fun. We are marketers that listen, evaluate, think strategically, and then advise. Small Biz CMO keeps up with marketing trends across the entire spectrum of marketing theory and practice. We love helping businesses grow. We understand that small business owners are full of big ideas and are not always as small as the public thinks. We want to help you assess, plan, and grow aggressively and responsibly, so that your marketing resources get put to good use, you enjoy the fruits of your hard work, and your business can continue to flourish in the face of dynamic market forces.
Our Services
Revenue and Sales Modeling
How will product, service and market changes affect your bottom line? Understand the impact of your decisions before you pull the trigger.
read more
Competitive Positioning Insights
How do you stack up against the competition and how can that position be improved? Work with us to identify opportunities for differentiation.
read more
Customer Journey Mapping
Grow revenue by understanding how customers engage with your brand. Identify gaps in excellence, then leverage insights to implement the ideal customer journey.
read more
Branding Advice and Support
Keep your brand relevant, focused, and strong. From design to messaging to monitoring, the Small Biz CMO team has you covered.
read more
On-Demand Advising
Retain and engage with expert and attentive marketing leaders to get advice when you need it. Reach out as often as needed.
read more
Marketing Advising
Meet regularly with an expert marketing strategist dedicated to growing your business. Choose an advisement plan and schedule that fits your needs.
read more
Tactical Marketing
Hyper focused marketing action plans are now at your fingertips. Leverage the power of our road maps for almost any successful marketing implementation.
read more
Marketing Management
Leverage a fractional Chief Marketing Officer to lead your marketing team and grow your company faster without the overhead.
read more
Strategic Marketing Plans
Grow with the most complete and actionable marketing plans ever seen; integrated with market research, customer journey and competitive positioning maps, activity budgets, tactical guides and more.
read more
Digital Marketing Audits and Advisement
Bring budget friendly strategy to the core of your digital marketing game. Complete an audit and make adjustments or start a digital project from the ground up.
read more
Marketing Research
Insights drive the best in strategic advising. Research gurus deploy interviews, focus groups, and custom surveys to customers, employees, and other stakeholders. Bring us your toughest questions.
read more
CRM Implementations
Collaborate with HubSpot, SalesForce and CRM platform experts to map out and enable a dynamic Customer Relationship Manangement (CRM) system for your sales team.
read moreLooking for great ideas to accelerate your marketing success?
Reach out for a Free Discovery Consultation.
Recent Articles from "The Edge"
-
Keywords to Encourage Sustainable Consumption
Recent research investigates whether consumers’ concept of God as authoritarian, as loving, or as mystical, cosmic force explains their support for sustainability initiatives.
November 23, 2018 -
B2B Marketing Changes to Consider in 2019
Marketing is a critical cog in the machine for creating customers, growth and shareholder value. The CEO who recognizes and harnesses the shift marketing is responsible for will win in the engagement economy.
November 10, 2018 -
CMO Traits Necessary for Leading the Future
For brands that manage risk while innovating, survival depends on their ability to quickly pivot, to innovate in real time. How can companies stay relevant tomorrow, and what is the CMO’s role in continuing that effort?
December 2, 2018 -
Advertising Business Models for the New Era of Marketing
Massive amounts of time, money and creativity are poured into creating and targeting the perfect ads for the perfect receptive audience. Explore ways marketers can build deeper, more rewarding relationships with consumers.
November 17, 2018
Request a Call back
Do you have questions about how Small Biz CMO can help your company? Send us an email and we’ll get in touch shortly, or call between 8:00AM and 5:00 PM Monday to Friday. We look forward to hearing about your marketing needs.