About Small Biz CMO
Small Biz CMO is a group of small business marketing advisors that work with small and medium businesses to retain and add value through marketing investment.
We work with executives and entrepreneurs to create a continuous, consultative, and constructively critical dialogue so that marketing programs can work smarter in the course of small business growth.
We collaborate and lead small business marketing teams so that other business owners and functional area managers can spend critical time leading, managing operations, and sharing their passions with others – all while harnessing expertise of professional marketing advisors.
Small Biz CMO applies best-in-class strategic thinking in the realms of branding, digital marketing, consumer and buyer behavior, product development, service design, and customer intelligence. Our small business marketing consultants have advised nearly 200 small businesses. Small Biz CMO consultants have managed marketing for start-ups, propelled Fortune 100s ahead of competition, and managed projects for giants like PepsiCo and Starbucks.
The Small Biz CMO Perspective on Consulting Relationships
In collaborating with our clients, we like to share a similar perspective on marketing and the client-consultant relationship:
- Marketing is an investment in company value.
- Screening of marketing ideas should not occur during brainstorming.
- Constructive criticism from both consultants and clients adds tremendous value in decision making.
- Expert advice is essential to changing and growing even the strongest of organizations.
- The real value of professional advisors is in the expertise and work that happens before and after implementation of project tasks.
- Immediate results are usually short-lived. Sustainable results require investment, time and hard work, and may end up being ‘unrecognized’ as retained value in the face of stronger competition and other dynamic forces.
Do you have questions about how Small Biz CMO can help your company? Send us an email and we’ll get in touch shortly, or call between 8:00AM and 5:00 PM Monday to Friday. We look forward to hearing about your marketing needs.
714 202 6812