An idea will not move from the fringes to the mainstream simply because it is good; it must be skillfully marketed before it will actually shift people’s perceptions and behavior. – David Bornstein in How to Change the World: Social Entrepreneurs and the Power of New Ideas
Extraordinary Value for Our Clients
We apply our talents for the betterment of our clients and society.
Small Biz CMO advisors approach every client engagement with mindful perspective, a passionate focus on growth, and with an attitude of support and care. We do this so that our clients have stronger and more stable business growth, can retain and add new employees, and so that we can all rise together to benefiting our local economies and the world with superior products and services.
We are leaders of the leaders in our industry.
We are leaders of the marketing community. Our consultants actively deliver thought leadership, programs, and events to aid marketing practitioners in applying best practices and connecting with leading marketing practioners.
We share our ideas in leading marketing journals.
Our research has been published in leading marketing journals including the Journal of Retailing, Journal of Business Research, Journal of Interactive Marketing, and Journal of Marketing Education and featured in two digital marketing books: The Routledge Companion to Digital Consumption and Brick and Mortar Shopping in the 21st Century. Topics include consumer behavior, multi-channel retailing, branding, and new product design.
community impact is a big part of our business
Our company was born from partnerships with the Small Business Administration’s economic development centers with an original goal of improving the lives of citizens through entrepreneurship and economic prosperity. Our causes now include Peace & Conflict Resolution, Economic Development, Basic Education & Literacy, Maternal & Child Health, Disease Prevention & Treatment, and Clean Water & Sanitation.
Financial and volunteer service contributions | Encouraging socially conscious marketing
Counseling our region’s trusted advisors regarding benefits of philanthropic engagement
Support of educational excellence and financial literacy | Support of economic development programs
Rotarians: We contribute 10% of fees to the Rotary Foundation when working with Rotarian clients or clients referred by Rotarians.